Our Case Studies
Real Results For Real Senior Serving Businesses
Local Lead Generation w/ Calls & Booked Appointments
Owner, Vicki, approached us with the desire to grow her senior in-home agency by getting real people on the phones and getting booked jobs. As a franchise owner, her hands were tied by her parent company in many forms of marketing online.
Result: After one month of digital marketing services, Home Instead had to cancel because we had drummed up so much business that she didn’t have enough employees to cover all the extra work. Bitter sweet.
- Built a dynamic landing page that resonated with their ideal customers using Unbounce.
- Integrated a HIPAA compliant health assessment tool with a ‘value first’ approach.
- Local Google Search Ads.
- Leads were directly emailed to the sales team for immediate follow up.
- Implemented phone call tracking to accurately measure call results.
Custom website development & content marketing strategy
Owner, Amy Schmidt, was tired of dealing with large custom web developers who nickel and dimed her without delivering what she wanted. She turned towards Greatness Digital to launch a fully rebuild custom solution.
Result: Working closely together for months, we launched Amy’s new website to the masses and with a fully built out SEO foundation for growth.
- Custom developed WordPress theme.
- Custom developed Live Availability database & functioning directory.
- SEO optimized content structure for article expansion.
- Care Availability even hired our lead developer on the project to continue with them! (now that’s a compliment)
Driving leads through Google Ads & Facebook webinar ads strategies
Rose Elder Law approached us to help scale their business and drive targeted leads for wills, trust and estate planning to them.
Result: Using a combination of upper funnel and ready-to-buy strategies, we helped develop a full pipeline of customer leads that exploded their practice’s revenue.
- Strategic Google Ads using researched data outside of the traditional law firm searchers.
- We helped push a live-webinar strategy to educate his audience and develop relationships with his target audience in specific geographic locations.
A Website That Impresses Clients and SEO To Help Them Find It
Owner, Julie, approached our team with the challenge of getting her newly formed senior placement agency up and generating leads through organic media.
Result: Julie loved the new look of her website and brand presentation AND the cherry on top was that since she went with us for SEO, she got up and running generating leads right away.
- Worked closely with Electric Graphic Design to design and create a magnetic logo and branding.
- Built a clean, informative and converting website for Magnolia Senior Placement.
- Executed an aggressive SEO strategy to start getting Julie leads immediately the first month of launching the new site.
